Bonham is the CEO and Co-founder of Walker Edison, which is on track to earn about $800M this year, and was recently voted Utah’s 2021 CEO of the year.
Continue readingRevUniversity: Lessons from Brad Bonham
Utah: The Rising Hub of Billion Dollar Companies
What is happening in Silicon Slopes? Recently, the RevRoad Venture Services team, local to Utah, uncovered reasons why the desert state is the perfect location for tech companies to thrive…
Continue readingStartup Leadership: Principles and Attributes of Successful Leaders
Whether you are a founder, a manager, or a startup employee, possessing strong leadership skills will help your company and career. A unique aspect of being a startup founder is being a different kind of leader at various stages of the company. As the business grows, the role of the leader will evolve and adapt in these four basic stages of startup leadership:
Continue readingSelecting the Next Unicorn Startup Company with 100% Accuracy
How does one select unicorn companies? For most, it’s a numbers game. The more companies you bet on, the higher likelihood of selecting winners. This is true to an extent, but we’ve always tried to be more purposeful than that. The #1 thing we have recognized is of pivotal importance is the…..
Continue readingHow to Validate Your Solutions for Free Using Prototype
Imagine you’re an investor, and you’re meeting with two emerging startups. Company #1 comes to you with a promising idea and explains how their app will work, and then invites you to invest $100,000. Company #2 comes with a prototype of their app. Although the design is not perfect, it’s easy to understand the concept, and you got a visual idea of the user experience that looks professional. They also ask for $100,000. Out of the two companies, which would you choose? Which one are you?
Continue readingInstagram Stories: The Ultimate Business Engagement Tool
Written by: Julia Cavalcanti
Attention spans have been on a rapid decrease since social media became a big part of daily schedules. What used to be a seemingly short 12 seconds has now decreased to around 8 seconds. Social media apps like Instagram, Snapchat, and Facebook capitalize on this with the use of stories. These short 10-15 second videos and images are perfect to capitalize on the dramatic changes in attention span.
How does this affect businesses? Well, there isn’t an easier way to engage with followers and customers than through Instagram stories. Stories have revolutionized the way that businesses go about marketing. With stories businesses can post short term ads that take minimal resources to produce. It is an easy and inexpensive way to grab the attention of potential customers.
In addition, Instagram is making it a lot easier to see the exact numbers and statistics from these stories with their use of Business Accounts. With a Business Account you can
unlock features that help you track your analytics. These include, story viewers, poll results, question responses, clicks on the links attached, users that went to your page after the story was posted, and more. This is extremely beneficial to businesses because they can now see what is receiving the greatest response and which parts of their stories’ strategy is working.
Marketers have to adapt to this new wave in social media and marketing to be able to capitalize. Advertising today is very different from what it was decades ago, as now, we are able to reach thousands more people with just a click of a button.
For more entrepreneurial updates and business tips, follow us on instagram @revroadutah
6 Steps to Winning the Fan Favorite Prize at the RevRoad Entrepreneur Competition
In 2020, Comma Copywriters received the most fan favorite votes in Ecomp history. Once selected as one of 36 finalists, the Comma team set their sights on winning the Fan Favorite. Luckily, for all future contestants, they are willing to share the details of the strategy that lead to their success. Here’s how they did it!
Continue readingNetworking Scripts to Navigate Existing Relationships
Building connections and relationships with others is a crucial part of doing business. Ever heard the term your network = your net worth? That’s because the people you surround yourself with bring value to your life and business.
For some, networking can be a very intimidating task. If you aren’t sure where to start, check out these scripts!
4 short networking scripts:
- You don’t know me, but our mutual associate [name] recommended that I contact you.
- I am trying to [specific ultimate goal] and they said of everyone they know, you would be the very best to talk to.
- Is there a time I can sit down with you for 15 minutes to discuss this?
- Who do you know that you would want to talk to if you were in my position?
In this workshop, RevRoad Strategist, Seth Robinson, guides us through the networking process and how to do it best.
Watch the full networking workshop here.
Download your “Networking Scripts Cheat Sheet” sheet here.
Learn more about RevRoad here.
5 Tech Tools and Tips That Can Help Soloprenuers Succeed with Less Stress
Being a solopreneur means you’re solely responsible for every element and task involved with owning a new business. Not sure where to look for the best startup tech help? Checking the following items off of your list can give your new small business the boost it needs to succeed.
Continue readingWhen to Use an NDA
Basically, an NDA is a way to keep your “secret” information secret—whether you’re dealing with friends or not.
You will want an NDA when you are presenting, sharing, showing, receiving, or allowing outsiders to access your confidential information.
In other words, Non-Disclosure Agreements (NDAs) are legal agreements that protect sensitive information that contribute to projects, ideas, or products of the company and keep that information out of the hands of competitors.
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