We continued RevRoad University series in July with a focus on marketing video and the value of lean growth strategies. The free series is focused on business leaders and startup employees, and was open to the public.
Each RevRoad University event includes a workshop about an important element of business growth. Then, over lunch, I get the opportunity to interview local serial entrepreneurs about their experiences.
This month started with a presentation on the importance of storytelling in video from RevRoad Video Director Tigran Mirzoyan. He talked about the history of visual storytelling, the importance of asking the right questions and having humility, and how to create a story arc.
After lunch, sponsored by Squire & Company, PC, Sara joined me on the RevRoad stage to tell her story. She talked about how she transitioned to entrepreneurship after working as a patent attorney, and how much the landscape has changed for women in tech since 2007.
In fact, much of that change may be due to her efforts. Sara cofounded Women Tech Council in 2007, and has helped lead the nonprofit organization ever since. The group is laser focused on providing only what the community needs, and was careful to listen to feedback at every stage of growth. Today, the organization has 10,000 men and women members around the country, has helped thousands of college women in STEM careers and has inspired 12,000 high school girls through the SheTech program.
The complete transcripts and video recordings of the event will be available soon. To watch previous #RevU workshops and interviews, visit us on Youtube and be sure to follow our channel and let us know what you think in the comments.
Then, mark your calendar for our next edition of RevRoad University. We’ll host San Diablo Churros Founder Scott Porter, and focus on branding and raising capital.
RevU July – Gallery
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